http://youtu.be/Ezk0e1VL80o
For a recent Superbowl, Dodge made a commercial for their Charger that was a clear appeal to Patriotism. The commercial starts out with a small army of Red Coats from the revolutionary war in battle formation. Then over the horizon, George Washington is seen driving an all black Charger with an American flag sticking out the window. As George Washington (plus two more Chargers) and his army close behind race towards the Red Coats, they become afraid, break ranks, and scatter towards the forest. The commercial ends with the image of George Washington victoriously standing next to the threee Chargers and the American flag. Then a deep voice says, "Here's a couple of things America got right; cars and freedom." This commercial is the definition of the appeal to patriotism. By associating the idea of freedom and the Charger, Dodge is hoping that the commercial will create a mutual positive feeling for the car and freedom since most everybody would already agree that freedom is a good thing. Although it is a fallacy to appeal to emotions and it might not be a good argument to say that America makes good cars because we won our freedom, some people can't help but to like the Charger more after seeing this commercial. This commercial will work on American's who have a lot of pride for their country.
And boom goes the dynamite,
Melvin Banner
Hey Melvin Banner, I think you did a good job answering the objective. You choose the perfect commercial to use as an example for appeal to patriotism. It has patriotism written all over from the beginning to the end of the commercial. I like how you explained the commercial and how it's patriotic. Since Dodge is an American car, it also connects with what you have to say. I agree that this commercial will work on American's who have a lot of pride for their country. So this would be a good argument for those who have lots of pride for their country. Good job and keep up the good work!
ReplyDelete-Doodles